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BMW is a German manufacturer of automobiles and motorcycles. It is headquartered in Munich, in the federal state of Bavaria in Germany. The company was founded in 1913 as a manufacturer of aircraft engines. Hence the BMW logo is the abstraction of a spinning propeller against blue sky.

The BMW Group – one of Germany’s largest industrial companies – is one of the most successful car and motorcycle manufacturers in the world. With BMW, MINI and Rolls-Royce, the BMW Group owns three of the strongest premium brands in the automobile industry. The vehicles manufactured by BMW set the highest standards in terms of aesthetics, dynamics, technology and quality, borne out by the company’s leading position in engineering and innovation. In addition to its strong position in the motorcycles market with the BMW and Husqvarna brands, the BMW Group also offers a successful range of financial services. bmw x5,bmwi8,bmw m3,bmwx3,bmwx7,bmwx3 2020,2020 bmw x3,2020 bmw,bmw m3 pricing,2020 bmw x7,bmw x7 price,2021 m3,price bmw x3bmw m4 0 60.

After the First World War Germany was forbidden to manufacture aircraft engines, so BMW began producing brakes for railroads. In 1923 the company entered the vehicle sector, initiating the manufacture of motorcycles, which even then had the classic BMW engine.

In 1933 the company produced vehicles and designed entirely by its own technicians, introducing on various model. Nowadays, BMW commercializes its products highlighting its sports driving. The company slogan is "enjoy driving", focusing on the customer satisfaction.

The Second World War destroyed almost all the BMW factory. After the war, BMW took a few years to rebuild its factory in Munich. For three years he could not make, by order of the Allied occupation forces, so that until 1952 did not return to produce a car.

From this time the growth of Germany has been comparable to the rise of BMW, which has been introduced gradually redesigned models, focusing on calls 3 Series, 5 Series and 7 Series. Also introduced with the name Z1 some sports model, in its coupe and roadster, it means convertible, which now has evolved into two different models, the Z4 and Z8, the latter of luxury.

In the field of cars BMW has also developed an SUV, combined road vehicle and SUV, carrying the initials X3, X5 and, the newest X6. The BMW motorcycles market has also developed several models over time with constant developments and improvements; BMW is one of the global automakers pioneers in the application of modern technology to their vehicles and electronics.

In the early 90's BMW believed that the only way to stay in the market was like mass producer. For this reason, BMW made an expansion strategy, with the goal to increase its market share and capacity by acquiring in 1994 the British manufacturer Rover Group (Rover, MG, Mini and Land Rover).